For most companies, everything that refers to SEO techniques and web positioning begins to take on particular importance in these times. SEO has ceased to be a dispensable term and has become an ideal tool to spread your services and add value to a brand. In short, it is the essential tool to attract the maximum number of visitors to your website.
The following compilation of SEO On-page drive techniques to improve the web positioning of your page, and can help you reach the first rankings in the search engines:
When it comes to labeling content, it is essential to think about unique titles for each page and publication. Use statements identifying which keywords are most relevant to specific searches and limit the length of the labels to 60 characters, adding the name of your brand to the end of the text.
By using the chosen keywords, we have the option of entering a brief description of the page or publication. As long as it is attractive to read and described with fewer than 155 characters, there is a higher chance that you will receive clicks through the search engine results page. A short call to action, such as “click here” or “read more” is a great help.
It is best to include a keyword or a variation of it in the URL of the page whenever possible. This helps the bots find your pages and also allows the algorithms to classify them appropriately.
The proper use of the tags located in the header texts allows search engines to know what your website is about. Be sure to include at least one H1 tag related to a theme and use other header levels such as H2 or H3 if it makes sense to do so.